Charm It!

Opening Order $895 Wholesale
Re-Order $150 Wholesale

About the Brand

Celebrating 25 years as the ultimate charm jewelry experience! CHARM IT! empowers girls to express themselves and tell their stories with customizable charm jewelry that inspires creating, collecting, and trading!

Shop by Catalog

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Brand Specials

$150+ Orders receive Free Freight

$300+ Orders receive 6 FREE "Girls can Change the World" locket charms

$500+ Orders receive 20 FREE signature pouches

* expires 12/31/25 *

All Products

Wyoming Mountain Investigation

HarperCollins

The Fire Chief's Surprise

HarperCollins

Ranch Ambush

HarperCollins

On the Sweet Side

HarperCollins

The Brightest of Stars

HarperCollins

The Perfect Murder

HarperCollins

The Demon Tide

HarperCollins

Confessions of a Domestic Failure

HarperCollins

Viking's Royal Marriage Bargain

HarperCollins

A Mistletoe Match for the Earl

HarperCollins

A Viking Too Wild to Wed

HarperCollins

Resisting the Forbidden Widow

HarperCollins

The Last Story of Mina Lee

HarperCollins

The Secret Keeper of Jaipur

HarperCollins

Welcome to Serenity

HarperCollins

Susannah's Garden

HarperCollins

Sweet Tea at Sunrise

HarperCollins

The Rancher's Christmas Gift

HarperCollins

An Alaskan Christmas Prayer

HarperCollins

Snowbound with Her Protector

HarperCollins

Feuding with the Cowboy

HarperCollins

Taking a Second Shot

HarperCollins

Game Changer

HarperCollins

Heated Rivalry

HarperCollins

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