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About the Brand
HARPERCOLLINS
Publishing great authors since 1817, HarperCollins is the second-largest consumer book publisher in the world. With 200 years of history and more than 120 branded imprints around the world with strengths in literary and commercial fiction, business books, children’s books, cookbooks, and mystery, romance, reference, religious, and spiritual books, HarperCollins publishes approximately 10,000 new books every year.
USBORNE
Usborne is one of the world’s leading independent book publishers. We are proud to be a family business that aims to create brilliant books for children of all ages.
How Innovation Works
- SKU: 9780062916600
- UPC: 9780062916600
Building on his national bestseller The Rational Optimist, Matt Ridley explores the evolutionary process of innovation through the stories of many innovations from the ancient past to the near future, “In this insightful and delightful book, Matt Ridley explores the wondrous causes of innovation, the force that drives our modern economy. It’s a joy to tag along with him as he mines the history of human advances to discover nuggets of useful lessons.” —Walter Isaacson
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