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This company was founded on the success of one card that spoke to a truth about relationships in a way that wasn't yet represented in Greeting Card World, and that's what we most like to do here: identify universal, emotional truths and observations on being human, and turn them into products that help people feel understood. We make cards for the relationships we actually have, not the ones we wish we had, and we've made it our mission to help people connect when they don't know what to say.